Hi! I’m Jakob.
I trained as an architect—then swapped buildings for brands & products.
Now I build things people book, buy or click—and the pages and words that sell them—using a simple philosophy:
Planned like good architecture. Finished with taste.
Some of the ideas work out; many don’t. Right now, I’m building a few things:
From Europe with Love
If museum gift shops had a newsletter.
One email on Sundays. Free, and easy to leave.


